Designing the Perfect Stand-Up Pouch

A great stand-up pouch balances shelf appeal, machinability, barrier and recyclability, goals that pull against each other. What to weigh when you design one.

Shelf presence, machinability, and sustainability — without compromise.

The stand-up pouch dominates modern retail for good reason. But a great pouch balances shelf appeal, fill-and-seal machinability, barrier, and recyclability — and those goals pull against each other.

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